JENNY JIB is Just Delightful


Take a trip to downtown Lunenburg, Nova Scotia - home of the Bluenose, designated (UNESCO) World Heritage Site - and you’ll find yourself in the middle of some seaside magic.

From charming B&B’s to incredible restaurants to the historical architecture so vibrantly displayed – each street and laneway holds something lovely to see and enjoy.

Oh and let’s not forget about the shopping - for you’re able to find the most incredible assortment of ‘everything wonderful’ no matter who you’re buying for.

Case in point Jenny Jib.  Now in its 10th season of welcoming customers from all over the world – owner Jenny Burwell couldn’t be more excited about the opportunity.

Born in New Haven, ConnecticutJenny spent her childhood summers in Chester – just as her mother did when she was a child.

As Jenny grew so did her affinity for the province and now combined with her passion for shopping and her keen eye for the fabulous... Jenny Jib sits as great example of a local success story...just delightful!!! SABS


What follows is our Q & A, as they say, with Jenny Jib Owner – Jenny Burwell

SABS:  I love to start with the name - the "Jenny" part I get...but why "Jib"?

Jenny Burwell: Jenny Jib is a play on the Genoa Jib, or working jib. I thought it was fun, and also appropriate for a shop in Lunenburg, a ship-building community.

SABS: Walking into your store - it's hard to know what to look at first - there are so many beautiful things...where do you find them?

Jenny Burwell: I love attending specialty craft fairs, small unique trade shows, and a lovely website called Etsy. Best of all, word of mouth plays a huge role in my choices.

SABS: I love that instead of lots of one item - there is only one or two of so many different items

Jenny Burwell: I find my merchandise from all over. I look for an exceptional product that is not duplicated in other shops in the Maritimes.

Original works as well as original design play a huge part in my decision-making. I think the designer deserves credit for their own creations. Instinct has a lot to do with the choices for Jenny Jib.

I find that individualism is the key to success, and I try to pass that philosophy along to my clients.

SABS: The original art is so remarkable - how do you decide what pieces to carry

Jenny Burwell: All of the original art is created by local artists, all of whom have strong ties to Nova Scotia.  The ocean of artistic talent here in the Maritimes is amazing. In truth, it is difficult to choose among all the talent. I like to go with my visceral reaction to the artist, my gut feeling. In fact, I think I've been pretty lucky that they have agreed to let me showcase their talents.

SABS: It's such a lovely town - how wonderful is it to have a store right in the heart of Lunenburg?

Jenny Burwell: Lunenburg is a truly special community. Its beauty is quite spectacular and its residents are from many walks of life. We have a growing artistic community, with 5 new galleries opening just this season.

The restaurants are amazing, and the festivals throughout the year are as diverse and wonderful as the community.

Old Town Lunenburg is such a beautiful place. The UNESCO factor is self-evident, but the harbour, the architecture, and the community make it one of the nicest places to live. I'm very pleased to be a part of the community.

SABS: Before I let you go...I know your shop is a popular one, but ever have any famous shoppers?

Jenny Burwell: Hmmm... Angela Bassett, Emily Rose, Kevin Newman, Tom Selleck, Jason Priestley, Ethan Hawke, William Hurt, Gillian Anderson, & Jonathan Torrens, are the latest celebrities that come to mind. Of course there have been a few political celebs and a few local ones as well


For more information on Jenny Jib visit




1 Comment »

  1. Such a beautiful collection in this gift store,I'm so sorry that I live so far away.

    Comment by Cathy Donnelly — July 19, 2014 @ 12:11 am

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